This free English as a second language (ESL) lesson helps you learn words such as customer, servicing, client and client book. I post free instructional lessons daily to help you learn business English. I specialize in Business but I also do basic lessons as well. Please subscribe if you want to view more videos.
Subcontracting is a more formal version of outsourcing. It consists of entering into a contract with another business to perform a service for you that is part of a bigger job. When you subcontract work, you are still responsible for getting the work done and in a manner Read the rest of this entry »
When we are as a manufacturer that produce so many kinds of stuff for market, there is a rule that we must determine the time line of our products. Like when the first time we decide when our product will be launched Read the rest of this entry »
The client is paying for her experience, not yours. You must leave yours at home.
It’s critical that everyone on your team realizes that you are in the experience business. In other words, as employees they must leave their personal baggage at the door and deliver exceptional service every day to every client. Although we have many upscale clients, our aver-age client is middle-class Read the rest of this entry »
A Secret Service system with a major impact is the way we incorporate the client’s name into the processes of scheduling an appointment, checking in, and checking out. This is a policy from Marriott Desert Springs in Palm Springs, California. At every customer interaction, the Marriott staff member uses the customer’s name Read the rest of this entry »
In 1999 we discovered that out of 8,000 new clients, 535 of them did not give us their addresses because we failed to ask them to fill out an information card. That doesn’t look too bad on the surface, because we got 93 percent of our new clients to fill out the card, but, out of the 535 clients who Read the rest of this entry »
When I was a young boy, my brother and I sold peaches from our backyard tree door to door. By age 10, I had a pretty good handle on capitalism. The idea that “The customer is always right” was ingrained at a very young age. I had heard it from family and friends, but experience brought the message home. To this day, in a customer service environment, I still believe that the customer is always right. However, your customers Read the rest of this entry »
With the new technology of computer that always come to answer what people need in the future, we can see there are so many times improvement to make it become something that really understand who we are and what we need.
Stay close to customer and always hear what they Read the rest of this entry »
Why might a customer be interested in buying your business? The obvious reason is that it already buys your products or services, and therefore has an existing requirement for them (or at the very least an interest). The level of interest will be significantly affected by the type of business you operate. If you are in a sector where vertical integration makes sense, it may have occurred to you that your customers are just 16 How to value and sell your business one step ahead of you in the supply chain, and may well see benefits in integrating backwards. It has been known for pub chains to buy small local brewing companies. Why? They may get exclusive rights to the product and the potential for increased profits.
For the purposes of this book I consider that any business that sells directly to the public and where the transaction is made on the business’s premises is a retailer. This definition obviously includes shops, hotels, pubs, garages and many other service- or product-based businesses. You may think the definition is so broad as to be effectively arbitrary, but there is some logic in the approach. Aside from selling directly to the general public, all of these businesses share common characteristics. For example, location will be important, as will the need to make regular repeat sales. Most will have very many customers who make relatively small purchases. The majority of customers will obviously have no interest in buying your business. But some might – you only need one person who has both the motivation and assets, so don’t ignore your customer base.
One of the ways of adding serious value to your business is to know who your customers are, what they buy and where they live. Have you ever wondered why large retailers go to the trouble of introducing loyalty cards? It’s certainly not just loyalty. When you use the card they get a record of what you bought, when and how much you spent. They can also determine whether you own a pet or suffer with dandruff. They can see what you buy and this tells them a lot about who you are. Even though you may operate on a much smaller scale, the more you know about customers the better, and the value of doing so will be explored in details. For now, just remember the nauseating television advertisement from the 1980s where the man was so impressed with the shaver he bought the company. Perhaps Magners Irish Cider will be so impressed with your apples that it buys the orchard. Then you really will have ‘time dedicated to you
Powered by Yahoo! Answers
