Right now a cup of coffee is not just a drink but can more than like coffee value. There is slightly movement from a substation need become a life style especially when we see to the middle level up. We can found right now that people sit with relax situation and just spent their time with some friends in café and what they buy from that café? Just a cup of coffee and may be some snacks as friends.
The famous café like Strarbuck or Fashion café are just sample of big players that using coffee as one of the key. Beside big players we can see the local players as well and these players have big numbers than international players. The local café If already have a name in the local area usually have loyal customer and we will found in the holidays the traffic is higher than regular days. The key of their capital are espresso machines and their service. So it is not a strange if we found our friends play their laptops in the coffee café even they just buy a cup of coffee because it’s a life style.